Supporting clinicians with evidence-based breast cancer guidance
How do you make 200 nuanced recommendations rapidly accessible for time-poor medical professionals?
Cancer Australia
Guidance for the Management of Early Breast Cancer
Cancer Australia asked us to create a digital home for their Guidance for the Management of Early Breast Cancer, transforming a dense, print-based resource into a practical online tool clinicians can rely on in daily practice.
Purpose
The Guidance program exists to connect clinicians with the latest, evidence-backed recommendations for early breast cancer, aiming to uplift the standard of care and support better outcomes for every person diagnosed in Australia.
Challenge
The core challenge was translating nearly 200 detailed recommendations and nuanced context from a static document into an accessible, searchable platform. This required both careful structuring and a design that would support clinicians under real-world time pressures.
We delivered a purpose-built online resource that connects clinicians to evidence-based guidance for early breast cancer care.
Highlights
- Designed a highly accessible platform that makes 200 clinical recommendations easy to find and apply in practice.
- Close collaboration with Cancer Australia ensured every feature aligned with clinicians' real-world needs and workflows.
- Straightforward navigation eliminates onboarding time for clinicians, supporting consistent, high-quality care delivery.
Purpose-led digital direction
Cancer Australia needed a central resource to guide clinicians in best-practice breast cancer care. The new platform connects evidence with action, supporting clinicians at the point of care and uplifting standards through accessible, up-to-date recommendations.
Designed for clinical clarity
We focused on making the Guidance easy to navigate, with high-level search and clear pathways to evidence. Clinicians find answers quickly, so more time is spent on patient care and less on searching for information.
Collaborative, transparent partnerships
Our close working relationship with Cancer Australia shaped every decision. Shared roadmaps and open channels meant the project stayed focused on real-world needs, with feedback loops ensuring each release delivered genuine value.
Impact through practical outcomes
The platform is now a trusted reference for clinicians across Australia. By connecting research to daily practice, it supports better outcomes for patients and lifts the baseline for care nationwide.
Client quote
This is the second time our agency has worked with you, and we'd definitely work with you again.
Dr. Debra, Cancer Australia